Thursday 3 May 2018

Make money online using YouTube

No platform that delivers a better return on investment (ROI) than YouTube when it
comes to influencer marketing on social media. Stars of these online videos are
beginning to shine more than those mainstream celebrities. With their one-billion
viewers these YouTube stars are walking on its way to success, and to prove it
more influential, most of the audiences are teenagers.

Brands want to sell products, connecting to a YouTube Influencer's loyal following
is an effective and increasingly common marketing strategy as it is proven and
tested by most of the brands.

One of the biggest challenges a brand or company faces is how to get visibility for
their clients. Paying for an advertisement? Influencers can make an impact compared to what an advertisement
could do because the fans who engage with a specific promoter or influencer are willing to interact from that
influencer.

When brands look for the possible effective way to reach their intended audience, they do have choices. A targeted
ad, integrate an influencer in the ad and target the influencer's demographics or maybe include the influencer in an
ad or brand integration and have the influencer push traffic to the brand without doing any advertising, it is just all
about visibility and leverage.
Here are some facts on working with a YouTube Influencer:
Get Started with Influencers.
To find influencers, there are a lot of platforms to start. You will find listings, cost estimates for working with
influencers and a tool for contacting potential candidates. That is how these platforms work and are created.

How does the Partnership begin?
We can't deny the fact that most of the brands approach the influencer. There are lots of platforms that will connect
brands with influencers and vice versa. A lot of people have more success getting brand deals than other people, it
is just a lot of things to do with the ability to be seen on the internet.

For an example, a brand is looking for a Beauty Vlogger, and that is your niche but you did not come up on Google's
search result, you are not searchable. In that case, you are going to have a hard time getting sponsorships. You
need to be on some sort of list, you have to show up in the search result.

What does an influencer need from a brand to do their job well?
Aside from the huge bucks received by an influencer, creative control is also a part of some aspects that an
influencer needs. Brands needed to trust that the influencer is going to be able to deliver what is needed to be with
their audience. Brands can offer guidelines, but they should let the influencer develop the idea for the video.

Influencers spend numerous hours outlining their own personal brand and learning what their audience likes. When
the brand gives the influencer all the information and then they let the influencer take it from there, the result is, a
good influencer will be able to come up with an innovative way to promote the product. Then the magic starts.
Is the influencer the right fit for the product that is being marketed?
Get to know what the influencer's channel is about and who their audience is by doing good research. Watch the
influencer's videos and read the comments. If they had a really active channel and the influencer is doing a lot of
videos that are relevant to your product, then it's probably the right person you want.

The special ingredient to a great YouTube Influencer campaign.
Just like the previous topic, it's about finding the right fit. For example, a very popular YouTube influencer in the field
of beauty tutorials has 5 million subscribers and has people watching every single move of that influencer, if they
were to promote a new contour palette the people would definitely buy that product. The more the influencer is
established, the more they can stray from what they would normally promote.
If a brand could integrate an influencer into their campaign, the business will have a higher probability of success.
For a campaign to reach success, you just need to let the influencer create what they want, just give them some
guidelines and parameters and they will know what to do. The influencer is not taking over the whole campaign, just
give them what you need and all the possible information for your campaign and both of you work together........

Acquiring your video to go viral on YouTube is somehow a burly task. Famous
videos on YouTube are charged with humorous and genuine content which
connects with its audience. Watching tutorial videos to become famous is
impossible. Brainstorming and listing down your ideas and considering some
strategies could help you rank up your videos.
YouTube Analytics is alive but it is entombed in your account. It is a mini overview
of your channel that could help you discover what does audience wants you to
implement. When it comes to content and video marketing. The essential tools you
could bring are quality and engagement, specific and pertinent content should be
provided in order for your audience get to take action.
Do you want to authorize the real power of YouTube Video Content? Make your videos a lot more appealing,
sharable and continue reading this article.
Finding your YouTube Channel Analytics is not easy unless you read an instruction on how to find it, it is worthy to
find because from there you will see a bale of dashboards and reports from all areas that are needed for fertile
exploration.
First, click on "Creator Studio," located at the top right-hand corner then scroll down to Analytics. Then the secret
discovery begins... just continue reading this article.
Channel Performance
Click on "overview" to see at least snapshots of your channel performance. This area might need your most
consideration because you wanted the assurance of getting as much engagement from YouTube as your expected
goal. Traffic, subscribers, and monetization of your content are some of the essential tools on your first steps to
success.
YouTube Analytics is your important marketing message.
You might wonder who are those people watching your videos, where are they from and which group of age do they
belong, lucky for you YouTube Analytics is to the rescue. YouTube's platform really has impressive tools.
Being aware who your audience is will help you create content and marketing messages for them. Ready to meet
them? Click on "demographics," the report will provide you with your audience's location and their age group. Once
you already know your audience, you'll be able to think broadly what kind of content you should create and modify in
order to connect and speak directly to your audience.
YouTube Analytics for a higher rank in search engines.
Are you satisfied with your videos' views? You might be thinking that your audience does love and appreciates your
content, take a look at your Retention Rate, you might be surprised with the rate of viewers who clicks away before
your video is finished. Retention Rate provides you with the average time for each of your videos. This area from
your Analytics is very important (In fact, all of the areas!) because that is where Google looks at and uses to judge
and tell if your video is interesting or sad to say, uninteresting.
"Higher retention rate, Higher search ranks!" keep that in mind. Shorter videos can increase the possibility of people
watching your content till the end. Think about yourself as a viewer, if the video is too long, either you are going to
skip a scene from it or just leave the video. Right? You must think about your audience's interests, then once you
have the knowledge in what does your audience is looking for, you should be able to create content that delivers the
information they need.
YouTube Analytics to drive traffic to your website? Possible!
Finding strategies to drive traffic and generate leads to your website is somewhat essential when it comes to
operating a business. Well, if you are running a YouTube channel and you need to generate leads from it, the
answers are already in your hands! This area is one of the amazing secrets behind your YouTube channel. Using
YouTube Analytics, you could drive traffic to your website from your videos, 100% confidently sure! How?
Ever seen some pop-ups on a YouTube video? These are annotations! It's like a call-to-action box that lays over the
top of the video, it could be annoying for the viewers because it might be blocking what they are watching. But, if
you use this feature the right way, guarantee, YouTube Annotations can turn your viewers into leads and sales!
YouTube Analytics provides you the pitons and dunk for your content, you can point the time period when
engagement is high and find the point where most of the viewers click away from your video. Here's the strategy:
Find that speck where your viewers stop watching your content, that is where you are going to provide them the
annotation which points to your website, make sure to put it ten seconds before the point they exit. Start turning
many of these "exit peoples" into leads! Add an "Associated Website" annotation right before the dip with a clear
message to give the viewers a reason to click your call-to-action. Observe the efficient increase of views to your
websites and leads just by adding annotations to your videos.

There are so many SEO tools out there and more keep being developed every day to improve how SEO is done
and how rewarding it becomes in the end. The Reverse Image Search is one such tool that has been developed to
add value to how things get done online. It is search engine technology that allows image files to be used as an
input query for relevant results related to the image to be unveiled.
In essence, you can find out everything about an image you are interested in including its sources and where else it
is being used through this tool. Google search is one of the platforms that make use of the technology, but other
search engines may also support it. Apart from search engines, the reverse image searching capacity is offered by
different websites. To use the tool, you simply need to upload a picture or enter image URL on the image search
page on the search tool to get the results around the image.
If you are a marketer, then you know how important quality images are for any marketing campaign. The reverse
image search can help you enhance your efforts so you only get the very best of results with every effort you put in
especially on the images you intend to use. But how can marketers really benefit from this tool?
It helps ensure that you are not duplicating images
If you have a blog and you publish articles from different sources, then this tool can help you ensure that you do not
end up duplicating images that could land you into issues. The last thing you want is to use images and content that
is stolen leading to copyright issues. Apart from ensuring you do not use duplicate images, this tool can help you
find out whether your original images are being used elsewhere online together with your content. The results will
help you decide on the way forward.
It helps in improving linking so original sources are credited
Crediting the wrong business for images is not a very ethical thing to do. As a marketer therefore you can take
advantage of the search by image as a feature to find out who the original image source is. This way, you will
manage to give deserved links to the right business. Link backs to sources that probably stole the image cannot be
good and so it helps to dig a little more before publishing anything.
It makes tracking links to your original images easy
Link backs can be really beneficial in any marketing strategy and the image search tool can be used to track who is
linking your original images and how. Apart from ensuring that you get credit when this is done, you also get to see
how your images are performing so you can decide whether they are working according to your expectations. It is
an aspect that works pretty well for infographics, but it is just as great for other types of images.
Google similar image search is not something many users know about yet it holds great value. Enjoy the best of
google reverse image search by selecting a tool that is easy to use and reliable.

In comparison to just text or images, video "speaks" to your audience. This is why
video marketing is so powerful. Your audience can see and hear you, listen to what
you have to say and see how your product works. Best of all they are more
engaged with video than via a simple blog post or picture.
Video marketing is a definite must for the online entrepreneur. Search engines
recognize more people are watching videos rather than reading blog posts and
text-based messages. They are beginning to rank websites as a result of the
videos on that website.
What Tools Do You Need?
A lot of online business think that you need to spend thousands of dollars on video recording and editing equipment.
So they don't get involved with video. But the camera on your smart phones is more than capable for recording
video. Plenty of successful video marketing campaigns were the produced with iPhone or Android phone camera
and good content.
Ultimately, you may want to upgrade your video marketing tools, But for the moment, just get started.
Content Still Counts
Content is everything online. The most professional video, with excellent audio and lighting, appealing music and
professional talent, most likely won't do much for your business if your content is weak.
Of course, you want your videos to promote your business or product in some way. But, you're not producing a
commercial. You're making a video that delivers information to your audience, in addition an incentive to want to buy
from you. Promote for less than 10 or 20 seconds at the end of the video, but make the rest of the video non-
promotional.
Don't Want To Be On Camera? No Problem!
You don't even need to show your face on video to take advantage of video content. You can turn slide-shows into a
video. PowerPoint, ProShow Gold, PhotoStage and KeyNote for Mac make generating slideshow presentations of
still images simple. You can use the built-in microphone on your computer to record audio.
You can also use screen capture software to make your video. Free software like Jing, Free Screen Video Recorder
and Screencast-O-Matic can record whatever you do on your computer monitor. This is a straightforward way to
make videos and works great when you're explaining a how-to process.

Keep It Short
People enjoy watching short videos from one to three minutes long. Videos that are too long are boring. If you want
people to watch your videos, make them short and to the point. Create videos that your audience will want to watch
and stay on track with your topic.

Have you ever said, "If only I knew what to put on my website home page, I'd do
it!"?
Knowing the EXACT things to include to maximize sales and conversion on your
website can be difficult sometimes.
You want to look good and get results online, but the truth is many home pages
rank poorly in terms of conversion. No one wants that.
So keep reading and learn the exact items, words, and images to turn your website
home page into a selling machine.
Critical Elements Every Website Homepage Must Have

1) Opener
People have short attention spans. The first thing you want visitors to see is who you are, what you do, and how it
can help them. You have to hook them in seconds to get them to explore your website more deeply.
Do this wrong and they'll click away. Bam. You lost the sale. Take the time to craft a compelling headline that grabs
attention and piques curiosity so they think, "Wow! I want to learn more!"

2) Powerful Visuals
Pictures speak louder than words, so you want to include an attention-grabbing picture or video high on the page.
This could be a picture of you, your business storefront or an appropriate stock image. It could also be a short intro
video that entices them to sign up for your mailing list. Videos are an ideal addition to a website home page.

3) Lead Generator
Capturing leads is vitally important. If a visitor doesn't convert right away, you want the chance to build rapport with
them. Even if they do buy now, an email list gives you the ability to share additional offerings and maximize the
lifetime value per customer.
Offer a free-giveaway in a highly visible spot at the top of your website. You could offer a free video, eBook, white
paper, checklist, or a discount to compel people to sign up and also receive your regular newsletter.

4) Benefits
Showcasing the benefits of your offerings gives customers a reason to buy because they explain how your product
or service improves their lives or solves a problem they are experiencing.
What kind of results can people expect using your product or services? How will it help them?
For each feature your product or service has, ask yourself "so what?" and it will tell you the benefit it has to the
consumer.

5) Trust Builders
When you are selling online often your prospects need to build trust in your expertise and the results they will
receive.
Testimonials are a great way to build credibility that what you offer works. Share any major awards or credentials
you have received.
Another success indicator is highlighting media coverage you have garnered.

6) Calls to Action
Create a call to action for every level of buying readiness. You could have a "buy now" offer for hot prospects. Then
offer a secondary call to action for those not ready to buy such as a free consultation or your free giveaway.
Finally, for those who need more information and time to make a decision, link to your About Us page and offer
previews your latest blog posts lower down the page that will help your site visitor discover more.

7) Social Links
Make it easy for prospects to connect with you on social media. Place the social links at the top, bottom or side of
your home page. Social proof can often influence a buying decision so only add links to accounts you are active on.
To make sure users don't leave your website completely, have the links open the social media channels in a new tab
or window.

Your website home page is vitally important to the success of your business. You want to do everything you can to
create an inviting and high converting website. Follow these guidelines and you'll maximize your sales and
effectiveness for your website home page.
If your website is lacking any of these vital elements and is under-performing, it might be time for a refresh.

The web world is full of information but the typical attention span of an online
person is that of a goldfish. In this scenario, videos get the upper hand while trying
to engage the attention of online users. The current surge of online popularity for
companies or individuals is well-defined by visual content promotion. The world of
online video is thriving in a huge way, as a result of which people are posting
online.

Google-owned video hub of people's choice, YouTube, is the second largest online
search engine. This fact displays the importance of YouTube videos and how
important will it be in the near future. Online promoters take note of this point and
choose YouTube as their primary video promotion platform.
While creating a video is fun and simple, there are certain points that visual content makers must keep in mind for
ease of promotion. The first few seconds of it is crucial and can deliver concise and targeted messages to viewers. It
helps to engage audiences and pique their curiosity for your video. This way your chances of promoting YouTube
videos become higher and also carves the pathway for it to become viral.

There are several engaging YouTube content and chances of people stumbling across it are rare. In YouTube, more
than millions of visual content are being uploaded on YouTube every day making the platform saturated. To gain
online visibility, one needs to understand and learn ways on how to promote YouTube videos. 
The effective ways of
visual promotion are discussed below:

Optimize Title and Description:
It is a vital step while trying to promote YouTube content. YouTube already has their own search engine based on
visibility and traffic. One can customize it by including their descriptions. Video title, as well as description, is
important as they provide an overview regarding the clip. It works like SEO, where the primary focus is on keywords
that are used by people while searching for your video or related content.
Video Collaboration:

Collaborated videos are one of the most effective ways to get more views on YouTube. It also helps to elevate
online exposure and spread awareness. Collaboration is important as when you unite with another YouTuber whose
content is related to yours, you instantly get to expose your YouTube channel to their complete audience. It will be
mutually beneficial!

Using Social Media Plug-ins:
Today, many people use social media to meet new people and make friends. They also use social media to discuss
life events, music, and other trending content. 

Apart from YouTube, Facebook offers a good platform to advertise
and promote YouTube video online. You can post the video for Facebook users to view, like, comment and share it.

Along with it, an engaging description is also required! Facebook users can help to generate a huge amount of web
traffic, leading to sales. Marketing your YouTube content is a full proof way to win the audience and update them!

However, no matter how captivating your video-clip, it must be optimized for viewers and video search engines. With
YouTube promotion, you get the upper hand to implement an online promotion campaign for your visual content.

Create A Solid Online Presence to Make Money

In today's modern world, it's difficult to be a successful freelance writer without a
solid online presence. Sure, you may get one or two clients via in-person
networking, but the vast majority of your work, as an online freelance writer, will
come from the web, on places like your website, your social media platforms and
even via Google search results.
So if you're just starting your freelancing journey, consider building your online
presence as step #1. It will be the foundation for everything you do as a writer, and
it will help you build the lucrative and successful career that you've been dreaming
of. Don't know where to start?

Here are the four must-have essentials:

1. A Portfolio Site - Your portfolio site is the most important piece of the puzzle. It's where potential clients can go
to learn about you and your skills and read samples of your writing. It's also what will show up in Google search
results if you practice search engine optimization techniques.

2. A LinkedIn Page - LinkedIn is a great place to find new clients and new projects. Upload samples of your work,
get recommendations from colleagues and past employers, and create a profile to show off to potential clients.

3. A Twitter Account - With Twitter, you can establish yourself as a true expert in your niche and as a writer. Use
this platform to share news and industry insights, and promote your work (and your client's!) whenever possible.
Optimize your profile with the right terms and hashtags, and you may even snag a few new projects.

4. Your Own Blog - Starting a blog can help your career in numerous ways. First, it can display a great snapshot of
your skills. If you don't have many samples yet, a blog also offers potential clients a way to evaluate your talents and
see what you can really do. And it can help you establish yourself as an expert in a specific niche or industry as well.
Be sure to tend to your blog and profiles regularly, update them with new skills and samples as you gain them, and
use them to their fullest potential.

If you need advice on how to create a client-attracting online presence that will help you get more writing gigs and
build your freelance writing career, then you should check out Maggie Linders' Freelance

Profit Academy.
Maggie, a six-figure freelance writer, teaches writers exactly how to build full-fledged, successful freelance writing
businesses while offering personal coaching and support as well as daily scam-free job opportunities.

The Fastest Way to Earn Your First $1,000 as a Freelance Writer - You know what feels great? Earning your first
big chunk of cash as a professional freelance writer. It makes you feel like you made the right choice - like quitting
your 9-to-5, branching out on your own and blazing your own path was the best thing you've ever done. But if you're
just starting out, it can feel like that day is a long way away. If you're starting off with content mills and bidding sites,
you may very well be working for pennies - and that can take a while to add up.

Fortunately, those aren't your only options. You can earn $1,000 as a freelance writer fast - long before your
mortgage is due and the tax man comes calling.

Here's how to do it:

Find A Few Clients In Need - Scour your LinkedIn network and check out the websites of local businesses and
companies. Is there any group with a less-than-stellar website? You could probably beef up their web content and
make a big difference. Are any of your connections starting a new job? Find out if their company could use content
help. Is someone in the market for employment? Offer to write copy for their personal portfolio site.

Request A "Per-Project" Rate - If you want to reach $1,000 fast, forget billing hourly. 
Instead, propose a flat, per-
project rate for your clients. Factor in how much time the project will take you, as well as your experience and skills,
and come up with a fee that's fair (but profitable!)

Exceed Your Deadlines - Sure, that new client might give you a month to complete their new website content, but
do you really need that long? More importantly, do you want to wait that long for your payment? The quicker you get
to work, the quicker you get paid!
Get Deposits And Ask For "Milestone" Payments - If you're working on a particularly large project, a great way to
get your cash early is to ask for a deposit or collect milestone payments. With a deposit, you'll ask for a certain
percentage of your total fee upfront. This is to reserve your time and protect you from getting stiffed. With milestone
payments, you can have the client pay you for each chunk of content you turn in - maybe per webpage your write,
per blog post or per eBook chapter.

Make Payment Easy - Finally, don't make payment a hassle for your clients. Get a PayPal and Venmo account, and
ditch the old mailed, paper checks you're used to. Bill clients via email, and let them pay you instantly and
seamlessly online. It's better for both you and them. Earning your first $1,000 can seem like an uphill battle but it
doesn't have to be that way. If you want a proven, step-by-step system to earning your first $1,000 and more in a
short period of time, check out Maggie Linder's Freelance Profit Academy. This program has become very popular
among freelance writers and has produced hundreds of success stories.

The Top 4 Places to Find Freelance Writing Jobs.

You can find freelance writing jobs virtually anywhere - through old employers and colleagues, on Craigslist and
bidding sites, and even on social media. Freelance writing opportunities are all around us. But as nice as it is to
wade through the numerous opportunities, it can also make the process of landing new freelance gigs pretty time-
consuming. Do you really have hours to scour the web, checking in on every possible job site, social platform and
blog? Definitely not - at least not if you want to be profitable! Thankfully, you don't have to. Below are a few of the
best possible spots for finding gigs - gigs that can be lucrative and interesting and get you on the fast track to
earnings.

1 - Morning Coffee Newsletter
This handy newsletter found at Freelancewritingjobs sends daily job alerts straight to your inbox. It features 10 to 20
handpicked freelance writing jobs from across the Internet, each with a different client, pay and focus. Some come
from Craigslist (which means you don't have to scour the dozens and dozens of city-based Craigslist ads for gigs!)
and some come from other job sites across the web. The main point? The work is already done for you. Just sit
back, check your email, and apply for anything that sounds like a good fit.

2 - Blogging Pro
The Blogging Pro job board is a great place to find high-paying, legitimate freelance writing gigs for one big reason:
Clients have to pay to post a job on it. Sure, it's only $30, but when there are alternative sites that are absolutely
FREE for posting, you know a client means business if they're willing to shell out cash for their post! You'll find
everything from niche, industry-specific gigs to full-time remote opportunities for single clients. It's a must-see stop
on your weekly job hunt.

3 - LinkedIn
LinkedIn can provide freelance writing job opportunities in two ways: 1 - Job postings on the site 2 - Easy and
seamless networking. Though networking takes a little more work, you can often spot opportunities for gigs just by
checking your feed daily. Did someone change jobs or get promoted? Reach out and see if they could use your
services. Is someone launching a new website? Ask if they could use help with web content. You never know when
a job is right around the corner.

4 - Freelance Profit Academy
Job scams are plenteous on the web, and unsuspecting freelance writers can get caught in their devious web easily.
Thankfully, the Freelance Profit Academy houses a daily, scam-free job board that weeds out scams and supplies
you with the highest-quality jobs sourced from around the web. Review each and every job to provide you with only
the best ones.

Take Your Business To New Heights With Video Marketing......

A few years back, video marketing was considered a high priced activity for any business. It required cameras,
cameramen, professional editors and time on TV channels; all these required heavy prices to be paid. However, with
the popularity of internet more number of people can have access to it, along with the reduced price of cameras and
other equipments have made video marketing an affordable and valuable method for business people to reach out
millions of people across the globe. If you are still confused, this article shall provide you a few helpful reasons to
start video marketing. Check them out as follows:
Good reasons to opt video marketing

• Adds a personal touch: Video marketing permits you to interact directly with the customers. The business owner
speaking directly with customers is more effective than just displaying products and services. When the proprietor
himself explains about the products/services and company, this picture will stay in the minds of audience for a
longer time than expected. Furthermore, customers will also find it comfortable to work and can easily trust on the
company. Not only owners, even past customers and clients can give their feedback through video testimonies, this
will improve the business credibility.

• It is inexpensive: As stated earlier, gone are the days when video marketing pulled lots of dollars from the
customers. Nowadays, video cameras come at reasonable prices, and the video editing software too comes at less
than $100. In addition, there are numerous video hosting websites like Vimeo and YouTube that will help you for
absolutely free of costs. If you can put in some money, then you can create a professional video too. Film your
video, edit it and post it for your customers on your website.

• Improved Visibility: No doubt, online videos add more visibility to your online business. You can effectively use
videos to enhance the presence of your business site in search engine results. Moreover, as soon as any video gets
uploaded in sites like YouTube, content starts getting popular in just a few months, providing it has the ability to pull
the online audience. And once your video starts turning out to be popular, search engines like Bing and Google start
fetching the videos in their search result. All you need to do is use the right keywords that represent your business.

• Customer Support: Videos can also be used to interact or communicate with your customers. Through videos, you
can promote a product or the services offered by your company, and let everyone know about it. You can use videos
to explain about your product, like how it works, how it can help customers, and many more. So, basically you can
upload videos containing FAQs or frequently asked question, which will surely make your targeted customers feel
more confident about your company and its products/services. Make sure the content is absolutely presentable and
simple enough for the online viewers to comprehend the message you wish to provide through the video

Free and Very Low Cost Online Marketing Alternatives That Will Save You a Fortune.

The very best method of growing a residual income.
Starting out a website advertising business is likely the ideal technique of growing a
residual income and simultaneously reaching financial independence. It actually
seems convenient and fun, nevertheless there are many items that will cross your
brain, points that will almost certainly stop you in opening your personal website
marketing business.
Time and financial methods.
You need to acknowledge the truth that in order to make cash, you will need to
have adequate time allotment and financial solutions. It is not wise to begin your internet business if you experience
that you do not have that financial ability of preserving your individual business in the long term. Obtaining huge
website traffic to your web based business site is your primary concern in setting up your online marketing business.
You will be able to obtain it throughout marketing your web page. Nevertheless, once you discovered that the price
is not within your reach, there is a thin opportunity that you will attain achievement in getting traffic and transforming
them into long lasting customers. Keep in mind that with out a solid clientele base, it will tag the end of your Website
advertising career. Can there be any kind of other way to get away costly web business advertising and marketing?
Bear in mind that the term totally free still exists.
Quite simply, you may still find low cost tactics and actually no cost strategies of marketing your Online marketing
business. You must be assured that such free of charge or cheap marketing choices will function, after all it is still a
kind of advertising and marketing that will certainly help you get the targeted visitors that you require for your
internet site. It does not always comes after that 100 % free or inexpensive promotion will not function efficiently
while high-priced marketing and advertising mediums will certainly usually function. You need to have confidence
and a smart thinking on just how you will be able to make it as good as the pricey advertisement packages on the
Net.
Composing unique articles.
As earlier mentioned, there are various approaches of advertising and marketing your internet business without
spending very much of your fortune. The greatest thought that you have to consider is composing original content
comprising new and juicy data that will support your site visitors comprehend on the subject of your business and
the products and services that you are providing. Create your very own original articles or blog posts and sign with
no cost or low-cost article distribution solutions that will disperse your content to publishers around the Cyberspace.
If you need a larger distribution of your content articles for improved consciousness, you may possibly pay for a
modest fee. Now that your articles are allocated and published around the Word wide web with links leading to your
website, you will have your 1st set of new internet visitors in no time. If you do not wish to create the article content
by yourself, you can seek the services of diverse article writing services that will do the work in exchange of a tiny
fee. Content creation and distribution is one of the very best ways of website marketing promotion.
Use blogs for your Online marketing business promotion.
Exactly like article writing, you might also use weblogs or just blogs for your website advertising business marketing.
This is totally free and a best approach of obtaining top quality content on your website as well as getting regular
visitors who are interested in studying what you desire to say. You can create your sights regarding your business or
incorporate a few photos of the products you are providing. Do not forget to incorporate your site's hyperlink on your
blogs so that your visitors can certainly check out your site if they need additional details relating to everything that
you have created on your blogs.

Publishing to online forums.
Posting to on the net forums is an additional free of charge but powerful way of obtaining your hyperlinks observed
by majority of Net users. There are hundreds of web discussion forums out there that gives subjects associated with
the nature of your web based business. You may well also help other people by publishing your comments or
recommendations that you find out with regards to a particular concern. The even more assistance that you can
easily provide, the extra your name will be noticeable of the crowd as the authority on the subject, and the even
more most likely forum readers will click your internet site hyperlink to understand more about you and the things
you are into. It is one of the ideal techniques of making sales without even selling real products or services.
Why spend a lot?
Why spend a lot if there are 100 % free and inexpensive advertising and marketing alternatives for your Website
marketing promotion? With some cautious arranging and small spending, you will be capable to generate a lot from
your web business.

How Video Establishes "Know, Like and Trust" With Your Target Audience

Tips and Strategies on Using Social Media Video Marketing to Get Your
Business More Leads, Faster
In last week's article, I talked about the importance of incorporating video into your
business marketing strategy. One of the top reasons I mentioned was how video
increases your target market's confidence in you.

And when it comes to compelling people to purchase from you, that confidence
must be fully established first.
This is what we call building the "Know, Like and Trust" factor with potential clients.
As a business owner, your goal should always be to focus on these three areas in any marketing you do.
One of the best places to help you establish the "Know, Like and Trust" factor with your target market is by using
video is on Social Media.
Video provides ample opportunity to showcase your personal and professional brand. It elevates your knowledge
and expertise in your industry and gives people an opportunity to get to know you better, like you enough to want to
hear more about what you have to say, and of course, trust you enough to make it comfortable for them to purchase
from you.

So how do you go about building the "Know, Like and Trust" factor with your audience through video?
Providing Value
The first thing is to determine what your target market would find of value. If you're not giving your potential clients
something they want, then they have no reason to watch.

That value can come in a few different ways. A video can be:
1) Entertaining
2) Informative
3) Inspiring or motivating
4) Interesting
5) Engaging

Think about your business and how you can create videos that your target audience would appreciate receiving
from you.
Depending on the industry you are in and tapping into your own unique personality, see what types of videos would
work best for you and would resonate the most with your audience.

Since developing the "Know, Like and Trust" factor is a fundamental in business marketing, let's dive a little deeper
into this concept to fully appreciate how it can get you more leads and easier sales conversions for your business.

Building the KNOW Factor
If you're like most entrepreneurs and small business owners, you are the face of your business. You don't have the
luxury of having a big corporate brand image (and budget) to get the sales. Instead, you have to rely on getting out
there, pounding the pavement and getting visible in front of your potential clients.
This is because it stands to reason the more someone knows you, the more comfortable they will be in discovering
more about what you have to offer, which can then lead to a sale.

Getting in front of a video is a great, quick way to accomplish this.
So when creating social media videos, always have your target market in mind and ensure you are infusing not only
value into what you're producing but also some of your personality so people feel they are seeing a friend every time
they watch your video.

Building the LIKE Factor
As people get to know you through your videos, something else is going to happen. You're creating an opportunity
for them to also like you.
This is where knowing and understanding your ideal target market really becomes important. People aren't going to
purchase from you if they don't like you.

Think about it, do you avoid making a purchase if someone came across too pushy or icky in some way? Well your
audience is judging you the same way.
Of course you can't get everyone to like you but what you can do when you're creating your videos is to be:

- Uniquely Yourself - there's no point in trying to act like someone else. Just be you and you will draw your followers
in naturally.
Genuinely Authentic - honesty and even some vulnerability will help people feel they are not watching a rip-off
artist in action.

- Timely Relevant - produce videos your target audience wants to watch and when they need to see it in order to
convert them into paying clients quicker and easier.

- Unabashedly Visible - don't hide behind the camera, people need to see your face in order to be able to like you!
Building the TRUST Factor
When all is said and done, if someone doesn't trust you, they will never do business with you. Period.
Sometimes business owners automatically assume people should trust them but may unknowingly be doing things
that has the opposite effect.

Here's some ways you can establish trust with your ideal target market:

- Provide Value - Avoid creating fluff, pointless and nonsensical videos that are meaningless to the people you want
to buy from you. They are not going to trust you know what you're doing if you don't provide proof you do.

- Pursue Excellence - The more you provide the best you have to offer by way of skills and expertise, the more you
are building trust by showcasing your ability to solve the problems your target market has that your product or
service provides.

- Be Consistent - Randomly producing videos is not going to get you the traction you need to establish authority in
your industry. People want to see consistency to make them feel more comfortable about trusting you. Set a
schedule and commit to it. Whether it's once a month or once a week, that consistency will get you the results you're
after.

- Avoid "Salesy" Language - People don't like to be sold to. Avoid trying to "sell" your products or services and
instead focus on providing value. This will draw people in as opposed to repelling them.

- Provide Unique Content - They say there's nothing new that can be said about any given topic but what you can do
is take your knowledge and find ways to present it in a new light. Find different perspectives and angles that hasn't
been talked about before. Above all, avoid copying someone else's work, that's just wrong.

By using videos in your social media marketing strategy, you are showcasing your expertise. This in turn establishes
your authority in your industry and helps develop the "Know Like and Trust" factor with your ideal target market.

Over time, you will build a loyal following of people who can ultimately become not only paying clients but also a
source of referrals for your business.

Go now, create videos and get your best brand-visibility foot forward to generate more leads and sales for your
business!

Tips and Strategies on Using Social Media

Video Marketing to Get Your
Business More Leads, Faster
In last week's article, I talked about the importance of incorporating video into your
business marketing strategy. One of the top reasons I mentioned was how video
increases your target market's confidence in you.

And when it comes to compelling people to purchase from you, that confidence
must be fully established first.

This is what we call building the "Know, Like and Trust" factor with potential clients.
As a business owner, your goal should always be to focus on these three areas in any marketing you do.

One of the best places to help you establish the "Know, Like and Trust" factor with your target market is by using
video is on Social Media.

Video provides ample opportunity to showcase your personal and professional brand. It elevates your knowledge
and expertise in your industry and gives people an opportunity to get to know you better, like you enough to want to
hear more about what you have to say, and of course, trust you enough to make it comfortable for them to purchase
from you.

So how do you go about building the "Know, Like and Trust" factor with your audience through video?

Providing Value
The first thing is to determine what your target market would find of value. If you're not giving your potential clients
something they want, then they have no reason to watch.
That value can come in a few different ways.

A video can be:
1) Entertaining
2) Informative
3) Inspiring or motivating
4) Interesting
5) Engaging

Think about your business and how you can create videos that your target audience would appreciate receiving
from you.

Depending on the industry you are in and tapping into your own unique personality, see what types of videos would
work best for you and would resonate the most with your audience.

Since developing the "Know, Like and Trust" factor is a fundamental in business marketing, let's dive a little deeper
into this concept to fully appreciate how it can get you more leads and easier sales conversions for your business.

Building the KNOW Factor
If you're like most entrepreneurs and small business owners, you are the face of your business. You don't have the
luxury of having a big corporate brand image (and budget) to get the sales. Instead, you have to rely on getting out
there, pounding the pavement and getting visible in front of your potential clients.
This is because it stands to reason the more someone knows you, the more comfortable they will be in discovering
more about what you have to offer, which can then lead to a sale.

Getting in front of a video is a great, quick way to accomplish this.
So when creating social media videos, always have your target market in mind and ensure you are infusing not only
value into what you're producing but also some of your personality so people feel they are seeing a friend every time
they watch your video.

Building the LIKE Factor
As people get to know you through your videos, something else is going to happen. You're creating an opportunity
for them to also like you.

This is where knowing and understanding your ideal target market really becomes important. People aren't going to
purchase from you if they don't like you.
Think about it, do you avoid making a purchase if someone came across too pushy or icky in some way? 

Well your
audience is judging you the same way.
Of course you can't get everyone to like you but what you can do when you're creating your videos is to be:

- Uniquely Yourself - there's no point in trying to act like someone else. Just be you and you will draw your followers
in naturally.

Genuinely Authentic - honesty and even some vulnerability will help people feel they are not watching a rip-off
artist in action.

- Timely Relevant - produce videos your target audience wants to watch and when they need to see it in order to
convert them into paying clients quicker and easier.

- Unabashedly Visible - don't hide behind the camera, people need to see your face in order to be able to like you!

Building the TRUST Factor
When all is said and done, if someone doesn't trust you, they will never do business with you. Period.

Sometimes business owners automatically assume people should trust them but may unknowingly be doing things
that has the opposite effect.

Here's some ways you can establish trust with your ideal target market:

- Provide Value - Avoid creating fluff, pointless and nonsensical videos that are meaningless to the people you want
to buy from you. They are not going to trust you know what you're doing if you don't provide proof you do.

- Pursue Excellence - The more you provide the best you have to offer by way of skills and expertise, the more you
are building trust by showcasing your ability to solve the problems your target market has that your product or
service provides.

- Be Consistent - Randomly producing videos is not going to get you the traction you need to establish authority in
your industry. People want to see consistency to make them feel more comfortable about trusting you. Set a
schedule and commit to it. Whether it's once a month or once a week, that consistency will get you the results you're
after.

- Avoid "Salesy" Language - People don't like to be sold to. Avoid trying to "sell" your products or services and
instead focus on providing value. This will draw people in as opposed to repelling them.

- Provide Unique Content - They say there's nothing new that can be said about any given topic but what you can do
is take your knowledge and find ways to present it in a new light. Find different perspectives and angles that hasn't
been talked about before. Above all, avoid copying someone else's work, that's just wrong.

By using videos in your social media marketing strategy, you are showcasing your expertise. This in turn establishes
your authority in your industry and helps develop the "Know Like and Trust" factor with your ideal target market.
Over time, you will build a loyal following of people who can ultimately become not only paying clients but also a
source of referrals for your business.

Go now, create videos and get your best brand-visibility foot forward to generate more leads and sales for your
business!

How To Choose Your Virtual Assistant

Hiring a virtual assistant is one of the best decisions any business owner could
make - they free you from time-consuming, and often energy draining
administrative tasks, leaving you with more time and power to work on your
business' concepts or creative direction.
A virtual assistant, however, is only as helpful as they're in themselves a good
assistant, which is why hiring the right one could mean a world of difference.
So what exactly does it mean when we say "good assistant"?

They Have Good Communication Skills
Good communication skills are beneficial for both you-and-assistant situations as well as situations wherein the
assistant will have to contact your partners or any other business affiliates, and as with everything else, clear
communication helps avoid unnecessary delays as well as less-than-ideal situations.
Aside from relaying messages concisely and completely, it's important that they are able to do so without you having
to pour out answers from them. More importantly, good communication skills make sure you're on the same page.
This is especially important when they're to deal with your contacts since one missed-out detail could deter all other
efforts.

They Are Reliable
There are lots of VA horror stories floating about the internet, and it's all due to flaky VAs who disappear on clients.
These examples of ill-trained assistants shouldn't deter one from hiring a VA, however, as situations like these are
easily avoidable as long as you choose the right, dependable assistant.
Professionalism is a factor when it comes to a good business owner-VA relationship. Virtual assistants are bound by
their job to provide you with regular updates on tasks, as well as quick to respond when needed.

They Are Able to Manage Their Time and Projects Efficiently
Efficiency is the essence of when it comes to maximizing the hours you've contracted with your assistant. Time
management done right means more things are done within a shorter time, which is great for you as their client
since projects will be navigated through a lot easier.
The ability to manage projects well, meanwhile, means a good level of organizational skills. When you ask for
records on a project or updates on what tasks have been finished, you won't have to sit by and wait as they
rummage through files and what not.

They Are Resourceful
It's a given that assistants rely on their clients for tasks and projects, but they should otherwise be able to manage
on their own. This means they don't constantly ask you questions that are easily answerable via Google, and when
given tasks that they may not hold expertise in, are capable enough to research on the area of concern.

They Are Honest
In relation to resourcefulness, it's also vital that your assistant is honest about what they can and cannot do. Some
are prone to overpromising in hopes of impressing you with their resume, but come the actual situation, isn't able to
deliver, putting you, their client, in a rather embarrassing predicament.

Honesty in an assistant lets you know where their strengths really are and what kind of tasks you should be
delegating to them.
As you can see, it all really matters as to the quality of the assistant you get. Not everyone has the time to interview
and train assistants, which is why a reputable virtual assistance service company could really come in handy.
You won't have to worry about the searching and training part since these assistants already have experience under
their belts and can jump from one task to another. All you'd need to do is the hire them.

Why Incorporating Video on Your Twitter Account is Good For Social
Marketing
Last month I shared several articles and video eTips on the use of video marketing
for your business, especially in the realm of social media marketing.
But an often overlooked video marketing option is using video on Twitter.
Using videos on your Twitter channel can provide a much richer experience for
your followers than by simply posting images or text. Plus videos allow your
followers an opportunity to get to know, like and trust you all that much quicker and
easier.
The fact of the matter is: Twitter users embrace video.
This infographic at the bottom of the article from ADWEEK shows Twitter stats, trends and suggestions on how
businesses can drive engagement using videos on Twitter.
Notice how 82% of Twitter users interact with brands and businesses. Since there's over 800 million monthly visitors
on this platform, this number is one that can't be ignored and should be capitalized on.
Live Video Streaming on Twitter
Just because Facebook is the Belle of the Ball right now, that doesn't mean Twitter isn't alive and kicking!
On May 2, 2017, Twitter announced its Live Streaming capabilities that involves 16 live streaming content deals in
the areas of sports, news and entertainment.
The great news is, anyone can now post a live video on Twitter!
People love to come to Twitter to see and discuss the latest news and events so why not use a live Twitter video to
showcase your expertise and provide insights on industry trends your followers would be interested in hearing
about?

Twitter Video Ads
Twitter Video Ads are also a serious option to consider for any sized business.
According to several recent Nielsen Brand Effect Studies, people who saw videos ads on Twitter were 50% more
likely to be aware of that business and became 14% more favourable towards that brand.
This then translates to an 18% higher purchase intention, which is achieving the ultimate goal all businesses have in
their advertising efforts.

How to Post a Video to Twitter

Twitter allows you to record and post videos up to 2 minutes and 20 seconds in length. So before hitting the record
button, plan out what you are going to say and focus on being concise, informative and/or entertaining.

How to share your video on Twitter from an iPhone or Android:

1. Using your iPhone or Android, you can record, edit and share videos straight from your Twitter app by first tapping
the Tweet icon and then tapping the Photo icon.

2. Next tap the Video icon, or if you wish to do a Live video, tap on that option as seen in this image.

3. If you wish to reverse the camera so you can speak to your followers and show everyone what you are seeing,
tap the reverse camera icon.

4. If you need more light, press the lighting icon at the top of your screen to enable the camera's light.

5. Press and hold down the Record icon to record. You can pause and add more to your video by pressing down the
record button again.

6. You have the option to do some editing to your video before posting by holding and dragging any snippet upwards
to delete it. You can hold and drag sideways to rearrange your clips as well.

7. When done, tap on the Done button or you can preview your video before posting it to see if any further edits are
needed.

8. Tap Tweet to share your video!
You can also use a pre-recorded video that's either on your phone or computer by simply tapping/clicking the Image
icon and selecting the video from your device you wish to share.

A cool option you can take advantage of in your content marketing efforts is to embed your video tweets into your
blog for extra exposure.
What to Post in Your Twitter Videos
Strapped for ideas on what kind of content you could use for your Twitter videos? In a previous video eTip I provided
5 social media video marketing strategies you can use to help showcase your business that can give you some
inspiration.

Keep in mind Twitter followers are coming to this platform with a "discovery" point of view. With Twitter being more
focused on what's happening in the current moment, capitalize on that by posting videos based on what is trending.

They can be your own personal opinion about news related to your industry or ask your followers to join in on the
discussion to see how they are impacted by something that has happened in your industry.

Respond to someone's tweet with a video. Doing this provides you with a great opportunity to have your followers
get to know you more on a personal level.
How about asking your followers to share their own video of using your product in action? You could run a contest
that would encourage this kind of user-generated content.

Get Busy Using Video for Twitter Content
No matter how you look at it, video is where it's at with online marketing trends so why not use video on Twitter to
help gain bigger and more exposure for your business?

Give it a try and test out some videos to see what works and doesn't work for you. Be sure to keep an eye out on
your Twitter stats to get the full scope of your efforts.

If you a seller on Amazon, then you have to strictly follow the guidelines laid down
by Amazon. The foremost part is your product listing that should be properly
optimized. A decent listing on Amazon can help you in maintaining a stronger
position on Amazon. In this aspect, a reliable Amazon SEO Company can help you
in searching the most appropriate keywords so that your product listing could
practically rank on a higher position.

A decent listing on Amazon tends to incorporate the following elements:

1. Product Title: It's the first category a buyer looks into when searching for a
product on Amazon. Amazon allows you to make use of 500 characters in the
product title. You are required to fill all the appropriate information related to your product listing, i.e. title, image,
description, and features.

2. Relevant Keywords: As per the Amazon's guidelines, relevant keywords are required to be inserted in the
product listing. You have the common keywords, but you're required to insert the more specialized ones that have a
tendency to speak about the precise nature of your product.

3. Category: An Amazon merchant can make a serious mistake is not having their product listing placed in the right
category. On the other hand, this is not a problem and you can sort it smartly. An Amazon SEO Company will help
you in placing your product in the right category, and with the incorporation of the most suitable keywords.
Always remember that Amazon is very stringent on the performance of the sellers on its huge platform. They
evaluate your product listing while looking at the most relevant keywords inserted in the product's title, its
description, and other features. They rank your listing on the basis of your most searchable and popular product
title. In this aspect, the character limit permitted is 500 characters, in which you should integrate the most
searchable and relevant keywords. 

Furthermore, an Amazon expert help suggests product brand, appropriate
description, color, size and other insertions in this area.
An Amazon SEO Company can provide massive coverage for your product listing on Amazon that you might never
be able to afford with any other advertising channels. Hiring an Amazon SEO Consultant should be seen as an
advantage in your online business. You should not observe it as a business expense, but rather a business strategy
and an efficient way of promoting your listing on Amazon.

Amazon.com is the largest online marketplace, and the platform keeps growing. It offers amazing possibilities for
online retail businesses to market products to countless consumers. If you are selling on Amazon.com, you are
certainly going the best way. But if you are only offering on Amazon, you may be losing out on more product sales. It
might appear like a challenging task to broaden to more systems, but since you are already selling on Amazon.com,
it will be easy to use other platforms to boost your sales like the Amazon FBA platform.
Amazon.com provides a Multiple Channel Fulfillment (MCF) option that will help you expand to more sales platforms
with hardly any added costs.
What Is Amazon Multi Channel Fulfillment?
The FBA support from Amazon meets your Amazon orders, as the MCF choice fulfills purchases from all other
systems. You are able to delegate most fulfillment to Amazon. Whether you sell items on auction websites, Shopify,
any another platform, Amazon will choose and channel products to your clients. You simply need to pay for shipping
and handling.
Multi Funnel Fulfillment enables you to choose regular, two-day, or next-day delivery, and it computes shipping and
delivery costs depending on the size of the item combined with the chosen shipping approach.
If you would like to use Amazon.com MCF, there are a few requirements you need to think about. First, you have to
be authorized for FBA, and that means you possess credit cards on record with Amazon. Those cards will certainly
be charged for fulfillment costs, except if your seller account has a positive balance after that MCF fees will be
subtracted from your stability.

You should also have a professional seller account with Amazon to use MCF which usually costs $39. 99 each
month, however, you don't pay for product list charges.

Take advantage of Amazon's MCF with These guidelines
Amazon's MCF is an excellent strategy for online stores so long as you use FBA and may stick to the above-mentioned
requirements. But there are some things that may make this better still for you as well as your customers.

Make use of Messaging on Packing Slips
With Amazon MCF, logos and customization are limited. You cannot consist of personalized inserts or packing slides, you
could have particular communications printed on the packaging slide. Make the most of these special messages to exhibit
that you value client's business and value them as customers.

Change Prices Depending on the Platform
One good thing regarding multichannel selling is that you could plan prices to boost your revenue. For instance, if you are
offering a product on Amazon, it might require a low cost to be competitive. That same product on another system that is
not as competitive and so can cost more.

Set Aside Some Profits
This tip makes business sense wherever you sell products online. You never can tell when unpredictable expenses can
come up. With MCF, however, the pricing can be cost-effective, you may have to pay for things like delivery and managing,
supplies, and account costs. Even if you do pass these costs on to clients, it is usually a good idea to have some money
put aside for if you have a great item and have to list it to other product sales channels quickly.

Selling upon multiple systems ensures that your products are noticed by a bigger audience. Amazon FBA platform
makes it be fast and easy to do it. Now that you know just how it works and knows some of the best tricks, why don't
you get the Amazon FBA complete guide and start selling!

How to Increase Your Conversion Rate on Amazon

A good conversion rate on Amazon can help increase your sales. Now, the
question arises that how to increase your conversion rate on Amazon? First of all,
you should make sure that your listing is accurately optimized. Only then you can
convert most of the traffic that Amazon directs to your listing. A good conversion
rate on Amazon can be increased by considering the following factors: -

1. 'Title' is one of the most significant elements of your product listing on Amazon. A
majority of the buyers review products by the title, in view of the fact that it explains
about your product. Amazon has recommended strict guidelines, and wants your
title to be short, descriptive and most relevant. Thus, you are required to
incorporate the most appropriate keywords in the title. It will help your product rank
get higher, and increase your conversion rate on Amazon.

2. The main image for your product that you are selling should be of superior quality and eye-catching. Amazon
wants the conversion of the visitors who are clicking on the different products available on their website. The high-
quality product images serve as an influential factor in determining the conversion rate.

3. There can be some customers who may be unimpressed by your product title or the images. But still, you can set
out for the bullets point description, as recommended by Amazon. Amazon's bullet points are moderately clear-cut,
and utilizing them can help you achieve good rare of conversion.

4. Another most important factor for getting an excellent conversion rate and an increase in sales is the customers'
review section. The reviews posted by customers have a great impact on your listing on Amazon. This will further
decide your conversion rate, in addition to the product sales.

Amazon has its own search engine, and their main target is to sell high-quality products and earn maximum profits.
They evaluate the product ranking by calculating the inflow of traffic and the conversion rate. The product listing
should incorporate the most appropriate keywords that are to be optimized. Hence, you're required to provide the
product listing in the Amazon's prearranged format.

You can also get in touch with an Amazon SEO Company who is well-acquainted with Amazon's guidelines and
ability to conduct the most appropriate keyword research. They will help your listing properly optimized, so that your
product get ranked at the top position, together with an increase in your sales on Amazon

How to Make Your Video Go Viral

You have probably read (perhaps, many times over) that videos are an extremely
effective tool to market your brand and your offerings. That is undoubtedly true
because many people respond much more visual content than they do to words. Of
course, it depends on what you do and how you present that information in video
form. However, you don't want to share a video that nobody will pay attention to.
You want your video (each time you share one) to go viral.
Come up with the right formula
First of all, the last thing that you want to do is to create a video that feels like it is
an infomercial (or anything like that). That is the same rule that applies to written
content. You don't want to write promotional content because blatant selling is a big
no-no when it comes to marketing your brand. People won't appreciate it and you will not succeed with that sort of
approach.

The truth is that you are constantly selling your brand and yourself (in relation to your business). However, if you are
clever about it, you will not come across as someone whose only focus is selling. That is very important in business.
Now, back to the concept of videos and how popular yours will become, there are certain concepts that you can
apply, which will help your videos to go viral.

Don't knock them over the head with promotion: If you have any hope of your video going viral, you will want
to provide your viewers with valuable, educational, compelling information. The one thing that you don't want to do
(ever) is to sell anything in your video directly. That means that you don't speak about your products and/or services
directly in the video. Instead, you will want to tell your story and apply concepts to that story. The story is essential
and can be extremely effective if done correctly. Stories are full of emotions. When other people hear your story,
they will react emotionally, one human being to another. That is how you start to build your relationships and that is
what will eventually get the other person to buy what you are selling. Of course, that is only after you have been able
to convince the other person that you are the most knowledgeable person in your niche and that the other person
finds you to be extremely credible and trustworthy. That may take some time but it will be well worth it.

Tell your story in the most compelling way possible: Your story is critical to your success. It must capture the
interest of the viewer and hold it there until your story is finished. Your story should keep the other person engaged
and your story should make the other person feel that you truly understand how he or she feels because you have
experienced what the other person has experienced. That is the human connection that everyone is looking for. You
have so much potential to tell so many different compelling stories. After all, you have had numerous experiences in
your life up to this point and those experiences should be shared with people with whom they can do the most good.
Let your emotions become bound to the other person's emotions: The relationship that you share with the
other person will not only start with some sort of emotional connection but, over time, more and more emotional
connections will be made between you and the other person. That is how you grow your relationship together and it
is how you maintain that special connection that exists between you. Of course, it is safe to say that not all of the
emotions that you express will be positive ones. There will be times when other emotions are discussed. That is not
a bad thing at all. It just demonstrates further how human you really are. It is also important to remember here that
the emotions that you express in your stories will tie back directly to your brand. You have the ability and the right to
choose which stories (and which emotions) you want to share with your viewers. You will want to think carefully
about what you want to put into your videos.
Surprise your viewers: When it comes to video content, you want to be anything but ordinary. The more
interesting, compelling, and surprising you can make your videos, the more other people will be interested in hearing
what you have to say. They will also be compelled to share your video with other people they know and trust if they
think that what you are saying and how you are saying it is worth giving to others. There is nothing wrong with being
creative and with thinking outside of the box. Stretching boundaries is a good idea when it comes to videos as long
as it is done appropriately. If your video content is surprising, you will be creating buzz and people will talk about it.
That is exactly what you want to happen. Not only do you want other people to talk about your video but you want
them to think about your video as well and you want them to be inspired by what you are sharing with them.

Conclusion
Well, if you follow the suggestions that have been discussed here, you have a good shot at your video becoming
viral. At the same time, remember that you only have three seconds in which to capture the interest of your viewers.
If they like what they saw in those three seconds, they will be willing to keep watching. That is exactly why those
three seconds are so critical. Of course, you will always want to make sure that your video is entertaining as well as
capturing those other all-important concepts. However, it is also important for you to understand that there is no
guarantee that your video will go viral. However, the formula has been proven to work so there is no reason why it
won't work for you. If you are genuine and you connect with your viewers on issues that are important to you, they
will listen and they will relate to what you are sharing with them.

Wednesday 2 May 2018

How To Make Money With YouTube Videos

There's a lot of people with videos that have hundreds of thousands, and
occasionally millions of views that are showing ads, but are they really making a
great deal of money? According to one recent news article, a girl who was
producing beauty tips vids has had to give up and go back to 'real' work because
they were not making her enough to live on, despite a high number of subscribers
and views.

Why would this be?
There could be a few reasons, possibly ad targeting, the target market had little or
no disposable income, perhaps there was no secondary monetization or a few
other things. Most good video marketers would agree though that purely based on ad revenue, making a decent
amount of money solely via video creation could be a hit or miss affair.

How could things be improved?

The first thing would be definitely not to rely on ad revenue alone. Even an Amazon affiliate link to a related product
or a CPA (Cash Per Action) offer - where someone clicks through a link to a site, enters simple (usually) non-
personal detail can generate a few cents to a couple of dollars would probably improve the income no end. Offers
around affiliate themes like these abound throughout the internet and far from being a scam way of marketing, they
are merely an extension of commission based sales that have been familiar in the retail world since it began. These
links would be placed in the description box or even in the comments section. Anywhere where they might attract
attention.

Talking of attracting attention, that is something that definitely should be done. At least 3 times in a video and
perhaps more if it is longer than average - At the beginning, the middle and at the end, even if only by a text
message across the bottom of the screen although it's better if mentioned by the presenter. With YouTube's own
caption system, these messages can even be live links, making it very easy for the viewer to become a prospect or
a customer. It just needs to be said somewhere, that a live link is present to something helpful or valuable for the
viewer.

This mention, otherwise known as the 'Call To Action' is so often missing, not only from videos but in many other
forms of sales advertising. You don't quite assume the reader or viewer is so dumb that they don't know what to do.
They just need reminding sometimes and require a push in the right direction.
From a long-term point of view, it is much better that a viewer becomes an email subscriber. Yes, YouTube has its
own system, but it only nudges a return viewer in the direction of a producer's new video, whereas an email
subscriber could be pointed directly to a new production, hence it could be a good idea to encourage viewers
towards an email squeeze page, where a reward or gift is offered in return for their email address. This usually
means buying the service of an autoresponder or mail management company but does mean that repeat viewers
can be contacted and given more details as and when the producer sees a need and not just when a viewer
happens to go past YouTube again.
So the answer is 'Yes', it is possible to make money from YouTube, but it won't be the sporadic drips and drabs of
the sometimes random ad system.

How To Write A Great Product Review Every Time.

Use relevant keywords
When someone is looking for a product online and really doesn't know where to
start their search, they'll usually start out with a search term that's wide-ranging and
then get more focused search terms when they gain more product knowledge.

Let's say that they're looking for a "water purifier" (or refrigerator, etc.) but are
undecided on the make or model of a particular purifier to select. Most likely the
first term entered into the search bar will be something a bit vague or broad,
example: water purifiers. After gathering information and eventually narrowing
down the search to something much more specific, example: The Big Berkey or
Brita water purifier.
Of course, there will be many for sale with everyone recommending their own products or water purifiers in this
example. As they continue the search for the right choice for themselves, they could question the credibility of a
source and, I would recommend, research the product in more detail and look for some recent product reviews.

Create a default template
It's best to create a default, review style, template that will work with the pattern or flow of your website. It needs to
be consistent, informative and genuinely helpful to the readers. It should make the reader feel comfortable enough
to make a wise and educated choice and take the next step (or make a purchase).

Create a template that you can use, one that simplifies the whole process of producing all of your related reviews.
It's also important to note that it's fine to vary a little from the review template that you create for yourself.
What's best for your readers
It's really much more of a what's best for my viewers kind of thing instead of always focusing on a rigid review
process. Keep in mind that the more helpful your review is, the more likely it is that the reader will take the next step
recommended by you. The main point with all of your reviews is to give your readers accurate and updated
information and a positive experience.
There's no problem with sharing your own personal opinions however, it's best to make them few and never falsify
any statements or appear to mislead as this will hurt the credibility of the author and site owner.

Affiliate links
Be sure to leave your affiliate links in each article and review. It's even a nice idea to become an affiliate for the
products being reviewed so that if the reader makes that choice, you can still get a commission. It's very easy to
become an affiliate for thousands of products and services. By leaving your affiliate links to the reviewed product as
well as your links for the "recommended" product, you win either way the reader decides to go.

Here's a review style template example:
The Title - Product Review - Create your title and be sure to let the reader know that this is a product review.
Product name
Website URL
Owner name(s)
Rank or Score

Product Overview - Give a general overview of what the product is using approximately 2-6 sentences.

Pro's - Try to list a few of the benefits of the product or program. Three or four sentences should be fine, or 1-2
paragraphs.

Con's - The Bad: This can be difficult without inside info like employee or customer comments and reviews. These
can usually be found at the end of a Google search entry, an example: Product review, reviews or Product/employee
complaints. It's best to follow a competitors weak point with how your product is strong in that area, if possible.

Remember that the purpose of the review is not to over critique the competition but to inform the viewer and then
lead them to the recommended product with the last block of your review.
Who can benefit from the product - Write a few sentences to a couple of paragraphs, information about just who
the product is targeted to. If you have an affiliate link for the product being reviewed insert it somewhere within the
review, this being a fine spot.

Tools and Training - If applicable write about the product tools and training.

Support - Is there good product support? Is there an active community or forum where questions can be asked and
quickly answered? Is the owner(s) active within the community?

Price of Product - Describe the pricing levels, structure, additional must have items to purchase, and any other
relevant information.

Final Opinion - Your concluding comments on the product reviewed, 2-5 sentences will be fine.

Your Verdict - Score or Rank, 1-5 Star Rating or 0 - 100.
My #1 Recommendation - Your turn to promote your product as superior in a few sentences to a couple of
paragraphs. Include your recommended product affiliate link(s) here.